Marketing
want to improve your marketing. So you read articles, blogs, and books, listen to podcasts, trawl social media and watch clever videos. Yet still feel exhausted, knowing you haven’t made a dent in your reading ...
A key challenge facing digital marketers within the government sector is measuring success in dollars and cents. How can you go on spending when you don’t know what it has bought you? How can you ...
Social media has changed the way information is distributed in the public. At present, it is undeniably the most influential platform that everyone can use freely to inform and to engage. The government is Australia’s ...
Information sharing between communities and public emergency services agencies is absolutely critical in times of a disaster, especially during large-scale events such as terror acts, bushfires, floods, earthquakes, hurricanes, etc. This is a fairly novel ...
As governments around the world navigate increasingly complex political and economic environments, it’s more important than ever that they leverage new technologies to engage citizens, attract new talent and deliver services more efficiently. While there ...