Everyone needs to make a presentation at some point. It could be for searching for new investors, sharing the organization’s vision with the employees, or showing a certain plan for a particular project.  

Here are the three primary techniques that you can use to make your presentation more compelling and keep your stakeholders engaged. 

1. Use Supporting Materials

Having supporting materials will convince everyone to trust your information and ideas. This technique will also make you appear more confident and competent and prove that you have researched thoroughly.

These supporting materials could range from quotes to memorable visuals. For example, if the presentation relates to a business opportunity, you could present data from previous studies to support its viability. Your audience will remember and connect better to a well-placed quote that relates to the presentation.

Alternatively, you can use real-life examples if you are worried that using quotes might make your idea or data less original. 

2. Use Simple Language and Speak Naturally

The effectiveness of how you will present your ideas will depend on your ability to communicate effectively. Hence, you should use a conversational style and utilise simple terms that the audience can understand.

This strategy will make you appear competent and approachable. It will also motivate your audience to interact with you through questions and other means. Using complex terms might make you sound smart, but it will create a disconnection with your audience and make the presentation boring. 

You should always ensure that you use formal language when explaining your ideas to the audience. Apart from the jargon and big words, the presenter should also avoid vulgarity and swearing.

Achieving this effectiveness requires a little practice and understanding the material. Therefore, you should use clear and effective communication to make your ideas more persuasive to your audience. 

3. Have a Clean Design

Some of the best compelling presentations have a clean and straightforward design. The presenter should understand that simple does not mean bland. You should be creative with your slides to ensure that you achieve a unique design. The design that you use should match the feel of the presentation.

Start by thinking about what you would want people to think once they see the slides. Today, you can find many PowerPoint templates online, which you can download and edit. 

If you are struggling with creating a good design for your presentation, you can consider seeking assistance from companies offering presentation design services.

These professional companies can help select an appealing presentation format, refine your content and craft the most effective communication strategy. 

Conclusion 

A presentation can help in showing your ideas to stakeholders. Since the process of creating your presentation can determine if you are successful or not, you should use stories to connect with your audience.

Other strategies like using visual information and simple language will make the presentation livelier. Ensure that you speak naturally and use a clean design to convince the audience about the practicality of your ideas.  

Regina Thomas

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Regina Thomas is a Southern California native who spends her time as a freelance writer and loves cooking at home when she can find the time. Regina loves reading, music, hanging with her friends and family along with her Golden Retriever, Sadie. She loves adventure and living every day to the fullest.

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