Global tech unicorn LeadSquared has chosen Victoria as the base to build its Oceania operations, bringing 18 highly skilled jobs as well as opportunities for universities and graduates. 

As one of India’s leading Software as a Service (SaaS) platforms, with a valuation exceeding $1 billion, LeadSquared is supported by the Victorian Government as it moves to establish its Oceania headquarters and global training hub in Melbourne. 

“The arrival of LeadSquared builds our tech excellence and provides terrific new jobs,” Minister for Economic Development Tim Pallas said. 

“Tens of thousands of Victorians do great things in tech every day and it’s vital that we continue to grow and create opportunities for the coders, engineers and developers of the future.” 

Victoria’s world-class technology infrastructure and talent, its culture of innovation and thriving education and financial services sectors were key factors in the move. 

“Melbourne’s innovation culture, technology infrastructure and talent will play a key role in supporting our global expansion efforts in the region and will also lead in our go-to-market training efforts globally,” LeadSquared CEO Nilesh Patel said. 

The company is also currently looking to partner with a Victorian university to help deliver its training program. 

LeadSquared’s new base of operations in Melbourne will help enhance the state’s position as a leader in the tech sector. 

Victoria’s tech sector has contributed over $38 billion to the economy annually and supports almost 140,000 workers across 20,000 businesses. 

The Victorian Government’s International Investment Strategy continues to attract more global organisations from high-impact industries to help drive long-term growth in the state’s economy. 

A leader in end-to-end sales, marketing, and onboarding automation solutions, LeadSquared raised over $220 million in its series-C round to achieve its unicorn status, pushing its valuation past $1.3 billion. 

The firm’s purpose-built platform connects experiences across digital properties, back-office systems, company staff and customers to provide sales and marketing solutions. 

The Bengaluru-based firm has more than 1,000 staff with operations in India, the US, Singapore, the Middle East and South Africa and clients including global Edtech companies such as Byju’s, Unacademy, Cuemath and UpGrad. In Melbourne, staff will focus on sales, marketing, engineering and servicing. 

Source: Premier of Victoria Media Release. Content has been edited for style and length.

Eliza Sayon

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Eliza is a content producer and editor at Public Spectrum. She is an experienced writer on topics related to the government and to the public, as well as stories that uplift and improve the community.

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